The Newcastle Ambassador toolkit provides inspiring, consistent and impactful messaging and materials; it is freely available to all and can be used copyright free by any individual or in any forum to better profile and promote Newcastle’s strengths and assets.


A bank of free to use high-quality images to support the narratives and messaging. The full image gallery can be found here.


Inspiring and engaging films reflecting key messaging and providing an impactful Newcastle ‘sell’ for a broad range of purposes – whether that be tourism, investment or other.

Invest North East England

Video case studies


A set of sector-specific factsheets supporting the narratives.  


Other ready-made templates, such as PowerPoints and social media content, to use when promoting Newcastle.

Social media assets